From Closed to Open: How B3 Reshapes the Gaming Industry Landscape

The Web3 gaming industry has undergone a transformation from a speculative boom to a downturn, raising questions about its innovativeness. Data shows that the search volume and token trading volume related to GameFi have continued to decline. Nevertheless, many practitioners still firmly believe that the industry will revive, but rebuilding public trust is challenging. While the cryptocurrency industry looks for new growth points through institutional adoption, the Web3 gaming industry is still stagnating in search of breakthroughs.

The core crisis of Web3 games stems from a closed ecosystem structure. Although it touts openness and interoperability as selling points, the reality often falls short. Most games operate on isolated blockchain infrastructures, creating "walled gardens." This fragmentation limits the industry's growth potential by dispersing user bases and diluting liquidity. Game companies compete in a zero-sum environment, vying for limited resources rather than collaborating on innovation, hindering overall development.

To break through this predicament, Web3 games must dismantle closed structures and build an open and interoperable ecosystem. This requires going beyond the technical level to achieve a strategic transformation from individual competition to collaborative growth, allowing developers, platforms, and communities to create value together. Some projects have already begun to address this challenge, such as the "Open Gaming" vision proposed by B3, which aims to solve interoperability issues from a structural perspective.

B3 is a blockchain gaming infrastructure project created by former Coinbase employees and founding members of the Base chain. The team found that existing blockchains struggle to support the high transaction demands of gaming applications, so they developed a high-performance, low-cost solution specifically tailored for gaming. B3's vision goes beyond optimizing performance; it also aims to address the structural issues of Web3 gaming. The project has secured approximately $21 million in seed funding, and by May 2025, the B3 chain has reached 6.9 million wallet addresses, with a total of over 300 million transactions.

The third layer concept of open games proposed by B3 includes two main components: first, the development of high-performance Rollup infrastructure "B3 Chain" to provide an optimized environment for games; second, to assist game companies in building scalable "Game Chains" based on B3 Chain, achieving interoperability while maintaining independence. B3 Chain is built on the Base Chain, inheriting the security and flexibility of the EVM stack, while achieving low-cost, high-performance transaction processing through off-chain scaling solutions.

B3's vision for open gaming not only brings new possibilities for Web3 games but also for the entire gaming industry. Although the traditional gaming industry has developed for decades, it is still constrained by centralized decision-making and closed economic structures. B3 aims to break these limitations by building a more open, interconnected, and community-driven ecosystem, paving the way for innovative new paths.

B3 will provide an alternative decision-making model through tokenized community governance. Using B3 tokens, the community can directly vote on game projects, and selected works will receive development funding. This allows game development to more transparently reflect the interests of players rather than publishers, creating growth opportunities for original player-driven creativity.

B3 has also launched a global state system that allows user data, achievements, and assessments to be recorded and shared across all game chains. This shared infrastructure supports more precise and effective marketing. Based on high interoperability, B3 proposes collaboration models such as "shared incentives" and "shared liquidity" to encourage games to expand their user base through cooperation, achieving free flow of tokens between them.

B3 builds an open and extensible economic ecosystem through high interoperability, supporting the seamless use of digital assets across gaming environments. The shared token sedimentation model allows players to acquire high-value items or special tasks across games using B3 tokens, creating a value cycle that transcends game boundaries. This will tighten the connection between virtual assets and the real economy, establishing gaming as a legitimate economic activity beyond entertainment.

In conclusion, B3's open game vision is expected to address practical issues in the Web3 gaming industry and inject diversity and creativity into traditional games. If its vision is successful, Web3 games will break through niche markets and gain a real competitive advantage in attracting mainstream players. These changes may have a profound impact on the broader gaming industry in the long term.